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What tone will you adopt? Also consider, as part of your employer brand, writing on your blog , and building your SEO strategy . Without forgetting the classic relays on Linkedin, Indeed, WelcomeToTheJungle and others. Build loyalty among your employees Give your employees an experience, and share it! Your happy employees will become ambassadors and will be delighted to recommend you to their former colleagues, classmates or other relevant profiles for your company.
Share your team's testimonials and , involve Mayotte Email List them in writing articles to highlight their expertise. Value them ! The stages of inbound recruiting inbound-recruiting Step 1: Attract the right talent Once you have defined your “candidate” Personas, ask yourself the question of the information they are looking for online (packages, incentives, vacations, home office, team building, career plan, development possibilities, training offered, international mobility etc) and their centers of interest . From there you will build your editorial strategy and distribute your articles on your blog, career sites , social networks (Linkedin in particular)
Step 2: Convert 79% of your potential candidates are passively searching (source: LinkedIn). Your main goal will be to convert a passive candidate into an active candidate at the appropriate time. To encourage professionals to apply, your offers must be attractive and clear but without “ overselling” them. Your employer brand depends on it. Authenticity and sincerity are the pillars of converting new talents. Step 3: Recruit Thanks to CRM and marketing automation tools ,
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